Hi, I’m Sara, a business consultant and brand strategist with over 20 years of experience helping brands build meaningful connections with diverse audiences. Originally from Peru and now based in the U.S., I bring a unique cross-cultural perspective to my work, blending analytical expertise with a deep understanding of cultural nuances.

With a Master’s in International Business Management and a background in Industrial Engineering, I co-founded my consulting agency, Purpl., where I’ve partnered with clients across industries to grow their brands authentically and strategically. My American husband and business partner adds a complementary viewpoint to our work, enriching our approach to navigating the intersection of American and Hispanic markets.

Join me in exploring the strategies, insights, and cultural touchpoints that help brands thrive in an increasingly interconnected world.