Discover how to create a holiday campaign that resonates authentically with Hispanic consumers. This comprehensive course provides a step-by-step strategy to build meaningful connections, focusing on cultural insights, language, and visual storytelling that honor Hispanic traditions and values. Designed for American businesses, the guide offers practical exercises and expert “Pro-Secrets” to help your brand go beyond typical holiday gestures, fostering genuine inclusivity and appreciation. By the end, you’ll be equipped to craft a campaign that resonates, celebrates, and builds lasting trust with one of the most vibrant and influential consumer groups in the U.S.